The summary and the subtext of this video play in a very interesting way that I don’t think people fully understood. The summary is that some girls with supernatural powers terrorize a television studio that’s making bad content that the girls don’t approve of. It pays homage to famous works like The Addams Family, The Shining, and The Ring, all with a slight campiness.
The subtext of the video is, however, that young girls have power, and that adults/conglomerates are afraid of them.
The seven (at the time) members of the band are the only cast members under 30, save for a girl with a physical difference that the broadcasting company is exploiting for viewership. The girls aren’t doing anything too spooky, mostly just smiling at the security cameras or pausing time for shenanigans, but the adults are horrified at their presence.
The girls have power, and the adults are deeply afraid of them.